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"It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently." Warren Buffett
If one of the richest men in the world can say this, then every business owner need to answer YES to the following questions: -
Do you have any clue what your online reputation is?
Have you got a system in place monitoring any mentions of your name online?
The influence of online review websites and social media will continue to rise in this digital era, it is therefore imperative that you stay on top of what is being said about you, your brand and your organisation.
Social media can be your company's best friend or its worst enemy, it truly has the power to make or break you. This book arms you with useful information and tools to help you effectively monitor your online reputation.
